2 Principles of Website Design Every Designer Must Follow

2 Principles of Website Design Every Designer Must Follow

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Every web and graphic design Singapore must pay heed to the following principles.

  1. Balance

It is all about having the elements that don’t overpower one another. From the center point, keep the visual weight even on your website. Be mindful of every element you include on your website. An easy way to determine if everything is balanced is to use the grid layout. Use horizontal strips per section. Once done, split the strips into several columns for adding a vertical partition. Now you will have boxes that fit all screen size and resolutions. Now you can customize the designs, add content etc.

  1. Emphasis

Designing a website is hard work. Not every section has to be treated equally. Some are meant to be decorated and some are actionable where the latter helps the user to guide what to do. This is called CTA. They are short phrases that link to the parts of the website where action is required. For instance, Buy Now, Subscribe here etc. As these elements are driving the business, the emphasis should be placed on them, instead of in the background. For adding emphasis, you can show a change of font or color so that people can find it. Add some white space around it to make it visible.

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